Ladbrokes Online Campaigns
Grand Parade was commissioned by Ladbrokes to create a series of online campaign banners featuring their latest brand icon – the excitable Italian football commentator Tiziano Crudeli.
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Grand Parade was commissioned by Ladbrokes to create a series of online campaign banners featuring their latest brand icon – the excitable Italian football commentator Tiziano Crudeli.
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Grand Parade created a secure website for users to log in to check their current points total and view other promotions. Each site uses personalisation code with different messaging, targets and content being shown to the user based on their current number of points.
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Grand Parade recently produced a magazine for Cornflake (cornflake.co.uk) showcasing the work of that company in the field of bespoke home technology.
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Mobile betting has been a massive growth area for bookmakers in the last few years. In the summer of 2011, Grand Parade were commissioned by Betfair to build a web version of their iPhone app.
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